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How To Use Probability To Your Advantage

Abstract from https://medium.com/the-mission/the-startup-idea-matrix-182bf2e6a53a#.2bn4b7pju and https://www.startups.co/articles/how-to-use-probability-to-your-advantage In his article based on the startup idea matrix, Eric Stromberg admits that this matrix isn’t exhaustive, but it gives you a general sense of which consumer markets (shopping, media, and finance in this case) are the most crowded…

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Early Adopter or Anti-Segment?

Abstract from https://medium.com/@davidjbland/early-adopter-or-anti-segment-ad40e274561#.nmz60jxmm If you are a startup or corporation, trying to market your new product to a large institution (i.e. enterprise or government), then you may end up confusing your Early Adopters with an Anti-Segment. So You must understand the…

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